6 Simple Ways to Optimize Your Blog For SEO
Search Engine Optimization (SEO) is important as it helps you to generate more organic traffic to your website. Even it will help your blog to rank higher in the Google search results, if correctly implemented. There are many techniques that you can do to optimize your blog for SEO.
Read here 6 simple SEO tips to help you optimize your blog posts for SEO like a pro.
1. Do proper keyword research for your content
Keyword research is necessary for on-page optimization. Search engine optimization makes it easier for visitors and search engines to find your blog easily. You need to start by doing keyword research in order to optimize your blog properly. Though, there are variations of tools and techniques for finding related keywords for your blog post which ensures that you are writing about topics that people are actually searching for. Some of the great tools that offer you keyword research are Google Keyword Planner and Semrush.
2. Write an effective title for your blog post
The primary reason of search engine is to display suitable results based on a search query. The first component for the search engine in determining the relevancy of a search query is the Title of your blog post. So, it’s vital to add your keyword in the title. Remember, to include your keyword in the first 60 characters of your title, due to the fact that google cuts off the titles in the search engine page results if title exceeds the character limit.
3. Internal Linking
To engage more users and help them to navigate easily to your other webpages, Link to at least one of your own articles or webpages in your blog post. It will ensure a link back to your website if your blog gets shared by another website. Creating good content increases its readability and shareability, so always try to create quality content.
4. Optimize your images
Every time when you upload an image in your blog post, make sure to include keywords in the file name and write an alternate text with a brief, keyword-rich description of the image.
5. Easy to Read
It is important to use smaller paragraphs, short sentences, punctuations, headings, and bullet points because readability is an important factor for ranking in search engines. Optimize the images and white space around the text to make your text easier to read. Besides this use proper heading tags in your blog post. Your title should be in H1 and the subheading needs to be in H2, H3, H4, H5, or H6.
6. Promote your blog post on social media
As a small business, you may use social media to broaden the reach of your blog posts. You can use Facebook, Twitter, Quora, or other social media sites to create connections with potential and current customers.
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